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It's in the air.


Blackbyrd is a marketing and events company specializing in sports and entertainment. Based in Annapolis, MD, we serve clients regionally in the areas of marketing and digital advertising, website and graphic design, email marketing and event management.

With a combined 70 years’ experience, we take your initiatives to the next level - soup to nuts.

  • website development

  • digital advertising

  • social media

  • graphic design

  • print collateral

  • branded items

  • public relations

Marketing & Media

  • pre-event promotion

  • talent acquisition

  • broadcast & production

  • on-site activations

  • event set-up & breakdown

  • copywriting & scripts

  • rentals & vendor management


Lacrosse Team
  • event management

  • venue acquisition

  • game day operations

  • championship presentation

  • ticketing & promotion

  • sponsorship activation



Mark Burdett and Lisa LaPlaca have worked together for almost a decade on a variety of ventures to include Fivestar, Major League Lacrosse, Chesapeake Bayhawks, Legendary Sports Group, Smartlink and others.

Mark was born and raised in Annapolis, MD, where he still resides with his wife, close by their children and growing flock of grandkids. A University of Maryland graduate, Mark spent significant time with the Baltimore Ravens, Washington Redskins, WUSA Channel 9 and Major League Lacrosse.

Lisa, a Connecticut native, put down roots in Maryland after graduating from Loyola College in Baltimore. Her career began at AOL/ focused on digital marketing and SEM/SEO and has since held a variety of roles managing the areas of marketing, events, sponsorship, operations and media/design.

Mark Burdett

Owner / Principal

Executive VP / Principal

Lisa LaPlaca


Take your first step.

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